A Business Partner is a business or organization that sees the value in the ministry of Joy FM and chooses to offer their financial support to Joy FM on a short or long-term basis and in exchange is offered on-air announcements for their business or organization.

What do I receive as a result of my support of Joy FM?

Joy FM Business Partners receive on-air announcements as a result of their support. The number of announcements depends upon the terms of their sponsorship agreement. Business Partners agreeing to support Joy FM for 3 or more months will also receive space on the Underwriter section of our website, where we list contact information and provide a graphic link to the supporter’s website, if applicable. Our on-air jocks drive our listeners to our website on a regular basis for more information on events, contests, etc and as a result our website is well traveled.

What sets apart partnership with Joy FM from promoting on a commercial radio station?

We can sum that up in two words…………LOYAL LISTENERS! It’s true! Our listeners care about Joy FM, personally, as evidenced by regular calls and letters to the station sharing their experience and personal impact from our ministry. The result of this personal impact is a loyal listener…not just loyal to the music and its impact but one who cares about, and is often personally vested in, the on-going future of this ministry. As a result, our listeners keep their dials locked through the announcements to see what businesses are choosing to support the station that supports their life and values. Many business or organizations have had listeners just stop in, even if not needing their particular services, just to say “thanks” for supporting Joy FM.

WHO WE ARE: Joy FM is a listener-supported, Southern Gospel music network serving parts of Virginia, North Carolina, Tennessee, Maryland, West Virginia, and South Carolina. While the main studios are located in Winston-Salem, NC, Joy FM broadcasts throughout a large area including well populated cities. Joy FM is part of a non-profit, non-denominational organization known as Positive Alternative Radio, Inc. Our home office is located in Blacksburg, Virginia.

BROAD MISSION: Positive Alternative Radio is a media group striving to change the world by creating & delivering experiences to inspire people to live passionately for Jesus Christ.

FOCUSED MISSION: The mission of Joy FM is to Impact Neighborhoods and Nations with the gospel; Encourage & Entertain listeners with the best Southern gospel music; Generate revenue for operations and expansion; Provide employees the opportunity to impact the world; Be the hub of information and activities for the Christian community; and Honor the legacy of its founders.

THE VISION: Positive Alternative Radio will be known for its innovative, relevant presentation of the Gospel, championing the local body of Christ and inspiring the next generation of Christian media leaders.

REAL MINISTRY: More than just entertainment or background music, Joy FM is a common bond for the body of Christ… a place of prayer and a place for praise.

Joy FM broadcasts on the FM dial 24 hours per day 7 days a week to the Carolinas, Virginia, Tennessee, West Virginia, and Maryland …and on the internet 24 hours a day, 7 days a week. We also offer an app for iPhone and Android devices so you can take Joy FM with you wherever you go! 

Programming originates from our main studio in Winston-Salem, NC; however, we broadcast through additional towers and transmitters. Click the link to see our network.

Joy FM is a Southern Gospel Music Station with dedicated listeners located in major markets throughout North Carolina, portions of Tennessee, Virginia and South Carolina. When you support this station you enable us to broadcast the Gospel of Jesus Christ in a culturally relevant manner.

WHY IS MY SUPPORT GOOD FOR BUSINESS?

As a listener-supported ministry, our loyal listeners tend to express their appreciation to the businesses that support this station. In a recent marketing survey, three quarters of Christians surveyed stated they would shop at a Christian-owned or -managed business first, if they knew it existed! As an effective ministry for over 11 years, our established integrity is assumingly related to the integrity of our business partners. In other words, before they ever set foot in your business, they have a level of trust in you and your business that you will treat them with honesty and integrity.

WHO ARE OUR LISTENERS?

People who look like and spend money just like your customers. They are active, concerned parents, couples and individuals. They are interested in the health and welfare of their family and community. They have more discretionary dollars than the average American consumer.

AND THAT IS GOOD FOR BUSINESS!

Joy FM provides resources for the whole family through community events, on-air resources, and through supporting local ministries. We are truly ‘safe for little ears’.

One of the most effective ways for your business to support the ministry of Joy FM is to become a Business Partner! As an official Joy FM Business Partner, you are directly involved in helping us to cover the daily expenses of programming and station operations. There are different packages available to our sponsors. Our Business Support team will be happy to work with you to figure out which one will suit your business needs best!

Our Business Partner Team is ready to assist you. Contact us at [email protected] or call us at 888-569-9974 and a team representative will be assigned to you.